- More than 30 years of experience working as an award-winning media professional in broadcast news
- Trains staff on journalism standards like accuracy, attribution, fairness, and ethics; coauthored a news station's policy and style manual
- Leads on-air and online branding efforts such as website, social media, logo design, and brand positioning
- Graduated with a bachelor's in communication with concentrations in broadcasting and journalism
Glenn Halbrooks is a former writer for The Balance. For five-and-a-half years, he was a regular contributor specializing in topics related to the news media. His writing expertise covers the news media industry, journalism standards, media trends, and more.
Halbrooks began working in television when he was in high school. Since 2003, he's been leading the team of a local CBS TV affiliate, currently as the news director. He has overhauled the station's website, launched social networking platforms, and trained staff on using these new tools while maintaining standards of accuracy, attribution, and fairness. Also, he works closely with upper-level management to grow the brand and protect the company's image across the 15-county viewing area.
Halbrooks leads his station's on-air and online branding efforts from logo and graphic design to brand positioning. He co-authored the station's policy and style manual, which helps staff members learn policies on writing and ethics so they'll make the right decisions in the field, on-air, and online.
Previously, Halbrooks worked as station manager and over the years as a videographer, reporter, anchor, senior news producer, and news promotion producer. He has been a part of news teams that have won Emmy Awards for "Best Newscast," and awards from the American Advertising Federation, Associated Press, and Cable Television Association.
Glenn has a B.A. degree in communications with concentrations in broadcasting and journalism from Mercer University in Macon, Georgia.Awards and Publications
About The Balance Careers and Dotdash
The Balance Careers makes navigating your career easy. It is home to experts who provide clear, practical advice on job searching, resume writing, salary negotiations, and other career planning topics. Whether you're looking to find a new job, advance at your current position, or explore new paths, The Balance Careers will help you take your career to the next level.
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