How to Announce a Job Promotion

Examples and Writing Tips

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Companies can announce promotions of employees in many different ways. In a small company, the announcement might come during a company meeting where all the staff is present. Larger companies, however, typically use email to make promotion announcements to the employees.

Those most closely affected by the change — team members, supervisors, direct reports — may be informed in advance of a formal company-wide announcement so that they will be able to support a smooth transition within the organizational structure.

Depending on the nature of the industry and the position, the news might also be shared on the company website. When someone is promoted internally to a C-level position, the media may be notified as well.

Tips for Announcing a Promotion

Once a job promotion has been offered to and accepted by an employee, the news will typically be shared in an email message to the company. The promotion announcement will either be sent by Human Resources or by the management of the department where the employee will be working. Here’s what to think about when you’re writing up a job promotion email:

  • A promotion announcement should cover several points in order to effectively explain the promotion committee’s selection decision, promote and support the chosen employee in his or her new position, and to congratulate them on their achievement.
  • When writing a promotion announcement, be sure to include a short summary of the employee’s old and new roles, and to mention any pertinent accomplishments during their tenure with the company. You are, in effect, telling the “story” of the employee’s history with your organization in order to justify their promotion. This is particularly important to do if the employee was one of multiple candidates for promotion.
  • It’s appropriate to include some background information like the employee’s education and certifications. In conclusion, you will want to encourage everyone to welcome and congratulate them on their new position.

The following are examples of promotion announcements sent to company staff via email.

Promotion Announcement Example (Text Version)

Subject Line: Jane Doe, Director of Marketing

We are thrilled to announce the promotion of Jane Doe to Director of Marketing in the Corporate Communications department. Jane joined the company five years ago and has advanced through progressively more responsible positions in both the Advertising and Sales departments, where she has played a key role during our transition to our newly acquired digital sales and marketing technology.

Jane thus brings a wealth of experience to the Corporate Communications department, and we are excited about her new role at the company.

Please join us in welcoming Jane to Corporate Communications and congratulating her on her promotion.

Best regards,

Marian Smith
Executive Director, Corporate Communications