The Most Common Recruitment Methods for Employers to Use
Recruitment is the process of finding candidates, reviewing applicant credentials, screening potential employees, and selecting employees for an organization. Effective recruitment results in an organization hiring employees who are skilled, experienced, and good fits with your corporate culture.
Recruitment methods should ensure engaged, competent, productive employees who are loyal to your organization.
The most common and effective recruitment strategies include:
- Obtain referrals from current employees.
- Participate in online social networking at sites such as LinkedIn, Twitter, and Facebook.
- Tap into the online and off-line social networks of current employees.
- Offer an effective, informational, exciting corporate recruiting website.
- Participate in in-person networking at community and professional events.
- Attend and exhibit at job and career fairs at colleges and universities and community and organization-sponsored events.
- Post job openings online and on job boards.
- Advertise job openings in newspapers and their associated websites.
- Sponsor scholarships, activities, class projects, and events at local colleges and universities.
- Contract out for the services of a recruitment firm or headhunter.
- Search and use other employer-employee matching methods at a variety of job boards. (Options are changing quickly and every job search site has its specialty methods, some more effective than others.)
A comprehensive list of steps in employee recruitment is available in a checklist for hiring employees.
Make sure that your recruitment plan and strategies yield the results you seek. Schedule a recruitment planning meeting to ensure a successful recruitment approach. Also, use your team for recruitment and try these additional top ten recruiting tips.
Staying on top of the trends in recruiting and hiring employees is crucial as you compete for the best talent in the upcoming years. Government regulations, industry standards, and effective recruiting and hiring steps and techniques must remain foremost when you hire an employee.
Here are six of the most important trends that you must stay on top of to remain a viable employer.
6 Hiring Process Management Trends to Watch in Your Future
By Bill Glenn, VP Marketing and Alliances, TalentWise
It pays for employers to stay on top of the changes that are occurring in the Human Resources, staffing, and recruiting industry. Nowhere are more changes occurring than in the steps employers must take in the hiring process.
The need to keep the hiring process legal, ethical, and successful has gained a new sense of urgency in the light of industry trends and legal requirements. Employers need to be aware - and sometimes wary - about these six top trends in the hiring process.
Employment Eligibility Verification, the Form I-9, and E-Verify
With increasing worksite investigations, significant penalties and fines, and the expansion of E-Verify, managing Form I-9 compliance is becoming an even more critical task for HR organizations across the U.S.
The number of U.S. Immigration and Customs Enforcement (ICE) worksite I-9 inspections totaled more than 5,200 as of July 2018. In the year prior, meanwhile, businesses were ordered to pay $97.6 million in judicial forfeitures, fines and restitution, and $7.8 million in civil fines.
The paper Form I-9 process can be error-prone and hard to understand. This one-page form is so complex that the U.S. Citizenship and Immigration Service provides a 69-page booklet on how to properly complete the I-9 form. It seems unfair that companies are penalized when they make mistakes - even after good faith efforts at compliance.
Automating the historical paper Form I-9 process is a way companies can ensure forms are correct and properly stored. Employment Eligibility Verification services today eliminate stacks of paper, help to reduce errors, and improve compliance and we will continue to see these services emerge in the future.
EEOC Involvement in Criminal Background Checks
For several years, the U.S. Equal Employment Opportunity Commission (EEOC) has held that the use of arrest and conviction records for employment-related decisions is unlawful under Title VII in the absence of a justifying business necessity.
Going forward, the EEOC requests companies show that they’re taking all aspects of a candidate’s criminal record into consideration to determine whether its employment decision is justified by business necessity.
It stands that there are conflicting and confusing pressures on businesses when it comes to using prior conviction and arrest records in hiring decisions. EEOC commissioners acknowledge that this is a complicated issue.
There is a dichotomy between giving people a second chance and having employers feel more secure with the people they’re hiring. As more stakeholders in this issue surface, the outcomes of future EEOC meetings will have a significant impact on hiring decisions.
Social Media Screening
Online content, especially popular social networking sites like Facebook, Twitter, and LinkedIn, has created a new and rich information source for HR, staffing, and recruiting practitioners sourcing and screening candidates. In fact, 70% of employers use social media to screen candidates before hiring.
Social networks offer a free way to identify passive candidates (those not actively looking for a new job), verify a candidate’s résumé claims, unearth undesirable behaviors, and gain insight into a candidate’s skills, personality, and cultural fit.
While benefiting employers, social media as a screening tool creates new legal concerns and should be used wisely to avoid potential pitfalls.
There is nothing wrong with rejecting a job candidate with personal characteristics that will result in poor or unsafe job performance. That is part of any HR organization’s mandate.
However, when recruiters obtain such information directly, it may be hard to prove that only the job-relevant information was used in the hiring decision.
As social media adoption continues to accelerate, this sourcing and screening challenge will be even bigger in the coming years. Prepare yourself by ensuring your protocols enable you to leverage the value of social media without the risk of discrimination and negligent hiring claims.
Candidate-Driven Resume Verification
Recruiters worry about the accuracy of résumés that flood across their desk with every job opening. They may have a right to be concerned - more than a third of respondents in a Harris Interactive survey believed that misrepresenting information on a résumé can be extremely beneficial for a job seeker.
Resume fraud results in a multi-million dollar employment verification industry designed to weed out fabrications. However, much of this effort is wasteful as each verification process starts from scratch, rechecking the entire résumé, including static portions that don't change over time.
Third-party resume verification services are cropping up to benefit job candidates, recruiters, employers, and select career management sites. Verifying the accuracy of a resume, ultimately providing a trusted third-party seal of approval, brings a new level of confidence to all involved parties.
In years ahead, you’ll start to see job applicants certifying their own resumes prior to the job interview and clearing up any discrepancies before a potential employer runs a background check of their own.
In doing so, they may also gain a competitive advantage over other job seekers in a crowded job market. Some candidates will be able to go so far as to run a background check on themselves (in certain states) using new third-party services.
Not only does this help curb what some would consider an epidemic of resume fraud, but recruiters can source credible candidates the first time around with a certified resume. This means reduced hiring risk and faster time to fill for the recruiter.
According to the Substance Abuse and Mental Health Services Administration (SAMHSA), illicit drug use among full-time workers aged 18 to 64 was 8.6%. According to U.S. Drug Centers, which is supported by SAMHSA, $25.5 billion dollars is spent due to lost productivity and absenteeism at work due to drug abuse each year. Another $25 billion is lost due to healthcare costs per year.
As a result, the issue of illicit drug use and its impact on the workplace is top of mind for many HR, staffing and recruiting professionals-especially at a time when drug-testing positivity rates have seen a sharp rise.
According to workplace safety and compliance firm DISA, there was a staggering 37.8% increase in positivity rate from May 2019 to May 2020.
It’s proven that a well-designed drug testing program decreases workers’ compensation claims, on-the-job injuries, and absenteeism, property theft and damage, and can increase productivity (SHRM). It makes sense that such programs are being put into place.
However, employers need to understand the potential issues related to drug testing in the workplace–like the ever-increasing and sometimes contradictory legislation surrounding the use of medical marijuana–before rolling out such programs across their organizations.
All of these trends in recruitment and hiring bring unique challenges to HR, recruiting, and staffing professionals. They shape the way that they’re thinking about managing their recruiting hiring in the future.
U.S. Immigration and Customs Enforcement. "ICE delivers more than 5,200 I-9 audit notices to businesses across the US in 2-phase nationwide operation." Accessed Sept. 9, 2020.
U.S. Equal Employment Opportunity Commission. "Enforcement Guidance on the Consideration of Arrest and Conviction Records in Employment Decisions under Title VII of the Civil Rights Act." Accessed Sept. 9, 2020.
CareerBuilder. "Number of Employers Using Social Media to Screen Candidates at All-Time High, Finds Latest CareerBuilder Study." Accessed Sept. 9, 2020.
U.S. Department of Health & Human Services, SAMHSA. "Substance Use and Substance Use Disorder by Industry." Accessed Sept. 9, 2020.
U.S. Drug Test Centers. "Cost of Drug Abuse in the Workplace." Accessed Sept. 9, 2020.
DISA. "The COVID-19 Pandemic Leads to Surge in Drug Test Positivity Rates." Accessed Sept. 9, 2020.