Television and Radio

Broadcasters have to fight to keep the eyes and ears of their audience from turning away to new forms of media. See why these generations-old media powerhouses are still the most effective way to reach mass audiences.
A DJ at a radio station control board.
What Are Radio Formats?
News anchor
Why You Should Build Your Brand as a TV Personality
Recording a commercial with a radio station microphone
How to Create Radio Ads That Work
A man pointing a TV remote control
Is Tease Writing Critical to a Successful TV Newscast?
Woman holding domestic product emerging from television, portrait
Get Your Clients on Board With TV Advertisements
disc jockey smiling in studio
How to Develop Your Voice for TV or Radio
A picture of reporters holding microphones and interviewing someone
Tips on How to Conduct a Good Television Interview
News anchor in television studio reading the news
Why You Should Become a TV News Anchor
A day in the life of a TV news producer: Coordinate activities of the news team, Keep production on time and on budget, Solve problems as needed, Oversee news stories to create a cohesive show
TV News Producer Job Description: Salary, Skills, & More
A day in the life of a TV news anchor: Have a conversational yet professional vocal delivery; turn a variety of news stories into a cohesive TV program; ability to ad lib without a script
TV News Anchor Job Description: Salary, Skills, & More
A day in the life of a TV news director: Solving problems when stories selected to be broadcast aren’t coming together or when equipment breaks, reviewing stories to make sur they are fair and accurate before they go on the air, monitoring news developments and sending news feature ideas to personnel for content creation, budgeting and hiring new staff
TV News Director Job Description: Salary, Skills, & More
DJ planning a remote radio broadcast
Learn About Taking the Show on the Road with a Radio Remote Broadcast
Journalists Sitting With Businesswoman
Get News Anchor Tips and Tricks From a TV Talent Coach
A photo of a man watching a wall of TV sets.
Get Higher Ratings With These TV Sweeps Tips
A photo of a man and woman announcing a radio program from a studio.
Here Are Some Solid Tips on How to Be a Good Radio Personality
A day in the life of a TV reports: Investigate and pitch new story ideas, line up and perform interviews for stories, cover events such as trials or press conferences
TV Reporter Job Description: Salary, Skills, & More
A day in the life of an assignment editor: Make split-second decisions about where news crews should go, communicate and coordinate across teams on developing stories, get up early to get the jump on the news cycle and plan the day, professional associations provide the connections needed to land the job
Assignment Editor Job Description: Salary, Skills, & More